Why Outsourcing App Development is a Vital Strategy for Startups

Today, there is an app for everything. There are creative ways in which mobile apps are put to use, be it for entertainment, banking, healthcare or education. They have become the most common bridge between customers and businesses.

However, the real catch lies elsewhere. Mobile apps have conquered a third of the waking time of humans. This is a significant amount of time, and companies are scrambling to make the one app that gets used the most. From a business standpoint, mobile app development is a goldmine and is increasingly serving as a major revenue stream.

However, for startups, mobile app development isn’t a smooth ride. It comes with several challenges. Building a solid app from scratch demands significant time, money, and resources – things that most startups can’t easily afford. Early-stage businesses with limited funding require large amounts of financial investment to kick off and work extremely hard to stay in the competition.

Successful app development results from the collective and cohesive effort of an agile team of developers, UI/UX designers, QA experts, and project managers. But putting together a solid team can be tough. Enlisting the services of a mobile app development company is a smart business strategy for startups to shine and succeed in the intensely competitive app development space. Nearly 60% of companies realize this and adopt the practice of outsourcing app development.

If you are interested in why forward-thinking startups are outsourcing mobile app development and the merits of doing so, read on! 

Startup App Development Challenges

It is hard to make a mark in the world of apps, especially if you are a startup. Let us look at some of the most common challenges that startups face in app development.

1. Overwhelming competition

If you are ready to start building your app, the sheer number of apps in the Play Store or App Store can make you dizzy. Each of them has close to 4.5 million apps! It is a highly competitive environment. Moreover, most apps have an app retention rate that is alarmingly low.

2. Lower Capital

Unlike the corporates that have all the resources at their disposal, most startups suffer from a lack of funds. It takes a great deal of careful planning and execution as there is little room for error due to low funds.

3. Device compatibility

App developers have to be aware of the different device requirements and make the apps with compatibility in mind. Depending on the OS, screen sizes and resolution, developers must create apps catering to all these differences.

4. UI/UX

Designing an app that is user-friendly and has an easy-to-navigate interface is sure to win hearts. The hard part is getting it right. Startup app developers have to find talented UI/UX designers to make it work.

5. Performance and battery life

An app that quickly drains the battery will not likely be retained for long. If an app reduces the device’s overall performance and takes up too much memory, it can be inconvenient, and users are likely to look for better options.

6. Marketing costs and strategies

Ultimately, it takes a strong marketing plan to get your app in front of your intended users and to make them click ‘install’. But it takes expertise, resources, and time, which may be challenging for a budding startup to gather.

Outsourcing App Development: A Lucrative Solution for Startups

Developing an app for a startup is no easy task. There is so much work involved, and a lot of it has to be started from scratch. Working with limited financial resources, tight deadlines, and an unsure outcome can overwhelm the crew. Tensions soar, and emotions flare. Overcoming each of these challenges requires a lot of resources, grit and an unlimited supply of patience. Startup app development is not for the faint of heart.

Going through the challenges faced by startup app developers can feel disheartening. But there is no need to lose hope. The smart way to outsource mobile app development for a startup is to outsource it.

What is outsourcing? It is simply hiring an external team of experts to do your work for you for payment. When hiring a mobile development team, you hire an experienced team equipped with the required expertise and tools.

Outsourcing app development to established app development companies is a lucrative solution. It comes with many advantages that make it a sought-after option by startups.

Reasons to Outsource Your Mobile App Development

Before you jump to conclusions, let us dig a little deeper into the advantages of outsourcing your mobile app to mobile app development companies.

1. Leverage the Expertise of Developers Across the Globe

One of the biggest advantages of outsourcing a mobile app development project to external parties is that you can choose from a huge talent pool. Thousands of software development companies have incredibly talented developers who offer the professionalism and quality that gives you a competitive advantage.

You can choose developers from any part of the world, whether in your country or across continents. This also affects the cost significantly.

2. Cut down Costs with Offshore Outsourcing Models

Startups suffer from a lack of financial resources compared to big corporations. Cutting down costs wherever possible is important for startups to stay in the competition. Hiring in-house developers and providing them with the infrastructure and tools can prove costly for startups. Plus, software developers charge per hour. Finding developers within your budget yet retaining the quality can be hard.

Outsourcing mobile app development to software development companies can give you expertise and quality at lower rates. This is especially so if you hire from offshore countries like India, China, and the Philippines. Outsourcing to an offshore country can cut down the overhead costs significantly.

3. Dedicated Team for Each Project

The advantage of outsourcing mobile app development to a software app development company is that they have dedicated teams working on each aspect of the project. You do not have to look for a software developer for iOS, or Android, a software tester or a UI/UX designer individually. A software development company will have experts for all of these under a single roof. They have experience creating apps previously. As a startup, you need all the experience and expertise you can afford.

4. Faster Time to Market

When it comes to mobile app development, time is of the essence. There is no room for the slow coach. Be it in making a decision, creating an app, or launching it. Act quickly or be left behind.

Outsourcing a mobile app development project gives you the advantage of speed. You can cut down the development time given the experience of the outsourced company over your in-house developers who have to start from scratch. Your app will have a time-to-market that gives you the advantage of time.

5. Maintenance and Support

Creating an app and launching it is a dynamic process that requires constant updates and continued support. Apps may contain bugs that miss out during the testing phase, security issues or compatibility issues that pop up out of the blue. Keeping the customer engaged is also another factor. There is a need for constant updates of the app. If you are hiring an external team to outsource your app development, be sure to pick one that offers enterprise mobility solutions, continued support and maintenance.

6. Smoother Operations

You can expect a smoother workflow and operations when you invest in an offshore software development company. This is because the entire team, consisting of developers, designers, testers and other team members, has more experience working together and professionally than a team you put together on the go. This means they can work better and faster, giving you results faster.

They are also better equipped with the infrastructure and tools to build the app than a startup. This gives them a higher chance of being better at their jobs than a make-shift team.

7. Shift Focus From Micromanaging to Business

Hiring an outsourcing agency for software development gives you freedom from overseeing the whole process. First, you are freed from the project management of your app development. The experienced company you have picked will have internal project management systems you can rely on. You do not have to worry about the project, as the project manager is your point of contact.

This means that you are left with more time and resources at your disposal. You can use this time to focus more on the marketing and business aspects of the startup. Not micromanaging helps you get a wider perspective on your startup and focus on the overall performance of the startup.

Food for Thought

Building an app for a startup is an ambitious project. It comes with risks, but overcoming them is easy if you play smart. Outsourcing your app development to a leading mobile app development company like Silwatech can solve most of your problems.

We are a reputed mobile app development company in Dubai and UAE with app development services tailored to meet every client’s unique requirements.

If you are searching for a reliable mobile app development company in UAE, look no further! Our fully-equipped team of experts are ready to meet all your app development needs. Get in touch with us today!